The creative agency world is competitive. Really, the whole business world is competitive, that’s the point. So, one of the most important things you can do for your company (and your brand) is ensure you have something unique.
What is your differentiator?
At Copy & Art, one differentiator is most certainly our team. Smart, creative, kind, funny, eager to learn, happy to jump in and help. And, thrilled to get to do what we do each day with people we genuinely enjoy working with (both on our team, and our clients).
Beyond the people, our differentiator is our dedication to going above & beyond. To anticipating our clients’ needs, listening well, and delivering high-quality projects from the very start.
At the end of the day, it really is the little things that can set you apart.
An upbeat tone on phone calls. Cheerful emails and prompt responses. A positive attitude in meetings. Extra, small touches on projects. Careful formatting. Polished first drafts. Visual ideas in the manuscript phase. Alternate copy headline selections. Multiple design options.
In our experience, it’s the little things that add up to everything.